University of California

Sidebar: Words matter


Robert Herrmann
Rex Warland
Arthur Sterngold

Authors Affiliations

R. Herrmann is Professor Emeritus of Agricultural Economics; R. Warland is Professor Emeritus of Rural Sociology, Department of Agricultural Economics and Rural Sociology, Pennsylvania State University, University Park, Penn; A. Sterngold is Professor of Business, Department of Business Administration, Lycoming College, Williamsport, Penn.

Publication Information

Hilgardia 58(2):100-100. DOI:10.3733/ca.v058n02p100. April 2004.

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Further reading

Herrmann RO, Sterngold A, Warland RH. Comparing alternative question forms for assessing consumer concerns. J Cons Affairs. 1998. 32(1):13-29.

Sterngold A, Warland RH, Herrmann RO. Do surveys overstate public concerns?. Public Opin Quarterly. 1994. 58(2):255-63. https://doi.org/10.1086/269421

Herrmann R, Warland R, Sterngold A. 2004. Sidebar: Words matter. Hilgardia 58(2):100-100. DOI:10.3733/ca.v058n02p100

Also in this issue:

Life history of the incense cedar scale, Xylococculus macrocarpae (Homoptera: Margarodidae), on incense cedar in California with a description of the larvae of one of its common predators, Eronyxa expansus Van Dyke (Coleoptera: Trogositidae)

Challenges and opportunities for horticultural biotechnology

Transgenic acreage grows amid changing regulation

Conventionally bred papaya still possible, even in California

UC researchers evaluating genetically engineered alfalfa

World trade rules affect horticultural biotechnology


Horticultural biotechnology faces significant economic and market barriers

Sidebar: Transgenic produce slow to enter evolving global marketplace

Sidebar: Diversity of horticultural biotech crops contributes to market hurdles

Despite benefits, commercialization of transgenic horticultural crops lags

Sidebar: Virus-resistant transgenic papaya helps save Hawaiian industry

Sidebar: Biotechnology expands pest-management options for horticulture

Sidebar: Transgenic trap crops and rootstocks show potential

Consumer knowledge and acceptance of agricultural biotechnology vary

Sidebar: Consumers purchase Bt sweet corn

Regulatory challenges reduce opportunities for horticultural biotechnology

Sidebar: IR-4 Project targets specialty crops

Sidebar: China aggressively pursuing horticulture and plant biotechnology

Public-private partnerships needed in horticultural research and development

Access to intellectual property is a major obstacle to developing transgenic horticultural crops

Sidebar: Nonprofit institutions form intellectual-property resource for agriculture

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